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VisitScotland Perth VIC

Education and promotion of green issues to the public

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Description of Organisation

Throughout the UK Visitor information Centres offer advice and information to both tourists and locals alike on a variety of subjects. Places to eat, places to stay, wildlife tours, attractions, and travel are some of most requested details that the knowledgeable staff are asked for. With the growing public/tourist awareness for all things green and a growing number of green accommodation and eco tourism some businesses have taken the initiative in communicating this information much better than others. As a result these businesses have gained high level GTBS awards.

Project Description

In addition to the excellent VIC’s, Visit Scotland Perthshire have put a lot of effort into greening the website as they see this as one of the most important ways of information access for the modern traveller. The technology wave in the last decade has brought about Wi-Fi, widespread laptop use and smart-phones allowing relevant green information to be easily and quickly accessible therefore greatly enhancing the visitor experience while minimise the need for as much costly printing.

Cost Savings

Not part of the Initiative

Investments

Additional Pages on Existing Website

Payback

Not part of the Initiative

Benefits

Enhancing visitor experience and reducing the impact on the Environment

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