12 Days Of Christmas
We ran a high profile Advent prize draw in the run up to the festive season
We ran a high profile Advent prize draw in the run up to the festive season – our biggest to date, with £20,000 worth of high quality prizes, all donated by Green Tourism members, up for grabs.
The prizes ranged across a wide selection, mirroring the many different sectors and member businesses of Green Tourism, from mini-breaks in luxury country house hotels to glamping weekends, adventure experiences and the ultimate afternoon tea. The calibre of the prizes was superb and created a real stir online, with a phenomenal 80,000+ entries, 320,000 Facebook impressions and 7,000+ Facebook engagements.
This was a brilliant way of raising the profile not just of Green Tourism itself, but crucially of the participating hospitality businesses, who for the ‘in kind’ prize donation received a massive level of publicity and online name checks – with not a penny spent on advertising – excellent value for them and overall a tremendously effective campaign.
Green Tourism HQ we are obsessing over local food and drink all through September, coinciding with Scotland’s Food and Drink Fortnight - a fantastic two week promotion of Scottish farms and small producers.
This month we want to talk about sustainable transport, to encourage everyone to reduce their carbon footprint and offer some simple ideas to promote greener ways for your guests and visitors to reach you.
The world is beginning to wake up to the dire situation in our oceans and waterways, with plastic detritus both large and tiny causing catastrophic suffering and the decimation of sealife and plants.
As superstar pollinators, bees play a crucial role in the cultivation of crops, but their dwindling numbers mean we could face real difficulties
This month, we team up with our Affiliate Member Red Box Tea in highlighting the benefits of using real leaf tea.