Green Tourism Certified

Sustainability that drives group performance

Managing sustainability across a hotel group is complex. With multiple properties, varying operational standards, and tightening regulations, “going green” can easily become fragmented.

Green Tourism Certified provides the professional framework that unites your portfolio under a single, independently audited standard. We help you move beyond good intentions to deliver measurable growth, operational efficiency, and a clear competitive advantage in the global market.

Since 1997, we have been the gold standard in hospitality sustainability. We don’t just certify; we partner with you to turn your ESG activity into a powerful driver for sales, procurement, and stakeholder trust.

Green Tourism Certifies Assessment Portal

Why leading groups choose Green Tourism

Corporate buyers, guests and booking platforms increasingly expect credible sustainability evidence. Green Tourism Certified gives hotel groups an independently audited standard they can use across their portfolio, supporting RFPs, procurement and changing UK and EU requirements. Green Tourism Certified is also included on Travalyst’s list of certification schemes, helping certified properties provide credible sustainability information to participating travel and booking platforms.

Future-proof your brand

Navigate tightening UK and EU requirements with confidence. Independent audit gives your teams credible evidence to support sustainability claims and reduce greenwashing risk.

Drive operational efficiency

Identify practical opportunities to reduce energy, water and waste across your properties, helping cut costs as well as environmental impact.

Unify your portfolio

Give every property one consistent framework while allowing individual teams to take ownership of local action. Central teams get a clearer view of progress across the group.

Trusted by diverse UK and International tourism and hospitality businesses.

The Power of a Consistent Framework

Green Tourism Certified delivers a “Top-Down, Bottom-Up” approach to group sustainability.

For Central Teams

Benchmark Performance

Measure and compare progress across the entire portfolio.

Simplify Reporting:

Consolidate property-level data into a single, audit-ready format for ESG reporting.

Reduce Risk

Ensure every property meets the same high standards, protecting the group from inconsistent claims.

For Individual Properties

Actionable Guidance

No more guesswork. Our 10 practical ESG modules provide clear, step-by-step actions that teams can implement immediately.

Expert Support

Every group is paired with a dedicated Green Tourism Advisor to guide them through the process.

Carbon Management

Use our included Carbon Tracker to measure Scope 1, 2, and 3 emissions, giving you the data to make smarter, long-term investments.

A proven path to certification

1. Readiness Check

Establish your baseline with a whole-business self-assessment.

2. 10 ESG Modules

Targeted, practical modules covering carbon, energy, waste, and biodiversity.

3. Expert Partnership

Year-round support, including webinars, a Marketing Playbook, and digital assets.

4. Independent Audit

Your evidence is assessed by third-party experts, providing the “Gold Standard” verification that booking platforms and corporate buyers trust.

Green Tourism’s advisors gave us outstanding professional advice and guidance on how we can adopt a smart, sustainable outlook from top to bottom.

Evelyn Haran,
Chief Operating Officer (UK) and Premier Suites Brand Standards Manager (Europe)

Our customers, RFPs, and conference and event bookings are now asking us to demonstrate our environmental credentials… having Green Tourism as our partner really helps us on our journey.

Gregor MacNaughton,
CTO, RBH Hospitality Management

Transparent pricing for growing portfolios

We offer scalable fee structures designed for hotel groups. Because we believe in the value of consistency, we provide significant group discounts for multi-property portfolios.

  • Annual Certification Fees: Based on property size.
  • Group Set-up: A one-off registration fee of £85 +VAT per property.
  • Scalability: Contact us for a bespoke proposal that aligns with your portfolio size and growth strategy.

Note: Prices shown are at current rates.
Fees will increase from 1 November 2026.

Serviced Accommodation

Business size / number of rooms Annual fee excluding VAT
Micro: 1–6 £165
Small: 7–20 £275
Medium: 21–50 £435
Large: 51–90 £595
Extra large: 91+ £705

Ready to Lead?

Schedule a Discovery Call with our team to discuss your group’s specific growth targets and how we can tailor our framework to your portfolio.